Sr. Tech Lead - Marketing Cloud Job

YASH Technologies is a leading technology integrator specializing in helping clients reimagine operating models, enhance competitiveness, optimize costs, foster exceptional stakeholder experiences, and drive business transformation.

At YASH, we’re a cluster of the brightest stars working with cutting-edge technologies. Our purpose is anchored in a single truth – bringing real positive changes in an increasingly virtual world and it drives us beyond generational gaps and disruptions of the future.

We are looking forward to hire Marketing Cloud - Journey Builder- Configurations & Customizations Professionals in the following areas :

Job Summary:

We are seeking a talented Salesforce Developer with expertise in Salesforce Data Cloud and knowledge of Marketing Cloud 

Key Responsibilities:

• Data warehouse integration through standardized “views” and CICD processes. 
• Building secondary metrics within Data Cloud and SF to activate Marketing Cloud Journey building and populate insights into SF activities like opportunities and Tasks 
• Leverage agent force and data cloud to support entity rationalization, i.e. 3 leads and actually one customer, I would like to leverage agent force as a way to pre-process leads data into a single lead and during the sales outreach, we confirm a single identity and remove duplicates

Automation Across Platforms

• Implement end-to-end automation between Data Cloud, Salesforce, and Marketing Cloud.

Required Skills & Qualifications:

• 10+ years of experience  as a Salesforce developer and at least 3+ years in Salesforce Data Cloud & Marketing Cloud
• Strong hands-on experience with Salesforce Data Cloud, Marketing Cloud, and REST API integrations.
• Proficiency in Apex, SOQL, Flows, and Lightning Web Components.
• Experience with Datacloud, Marketing Cloud, and automation workflows.
• Solid understanding of Data Cloud features, data modeling, and target segmentation
• Excellent communication and problem-solving skills.

Preferred Qualifications:

• Salesforce certifications (e.g., Salesforce Data Cloud Consultant, Platform Developer I/II).

At YASH, you are empowered to create a career that will take you to where you want to go while working in an inclusive team environment. We leverage career-oriented skilling models and optimize our collective intelligence aided with technology for continuous learning, unlearning, and relearning at a rapid pace and scale.

Our Hyperlearning workplace is grounded upon four principles

• Flexible work arrangements, Free spirit, and emotional positivity
• Agile self-determination, trust, transparency, and open collaboration
• All Support needed for the realization of business goals,
• Stable employment with a great atmosphere and ethical corporate culture